Perhaps i've got my maths wrong, but during the premiership season, BL lower was over 3k away fans? If so, we never sold more that 28kish (due to safety netting) tickets to home fans. So as I said, if we are extending SS and not making both tiers of BL away fans, we aren't going to have the demand.
I'm curious, when have SUFC ever sold 38k tickets to a match? Any match, any venue, when? Never. We sell about 32k with every man, women & dog roped in. Wednesday did about 38k when they played Hull in the play offs. Like it or not they can get more through the turnstiles than us. As an indicative figure, Aston Villa this season, bigger city, a bigger club, better ground, far better hospitality, recent history of bigger gates and more successful, have averaged 31k.
The proposed work to the south stand would have minimal impact on the matchday experience, they'd construct in the same was as Liverpool have constructed their new tier. It would lead to a reduction in car parking spaces, but not seating.
Invest all available monies in the playing squad, get the team promoted, put up prices to reflect higher league, get the club established, benefit from the TV money & extend the ground. It's got fuck all to do with 'little old Sheff Utd mentality' and more to do with common sense.