but this just re-affirms that women’s football isn’t thst important compared to the men’s game.
In today’s world, rightly or wrongly everything is based on finances. The womens game hardly brings in any income snd is subsidized by the club.
So it’s difficult to leverage any power when the mass population isn‘t that bothered.
Agree it does seem weird and you’re right to raise it.
I know there’s massive publicity and positivity trying to promote the womens game.
No other sport in history has ever received this level of help and promotion but paying customers are still very low.
I’m nit sure if the sport will ever be able to stand on its own feet..so will the desire continue for ever for football clubs to keep investing?
I think that ideally the women’s game should be subsidised because its creates a family all enclusive welcoming image for SUFC.
There’s been a big promotion campaign of of the women’s game in the last 2 or 3 years and it’s been receiving more and more positive publicity.
Last season several clubs set attendance records (sounds great) but the headlines failed to report that in most cases tickets were given away free.
England internationals have also had incredible attendances of over 80,000, however again media failed to report that tickets were free to kids and £10 for adults.
Promoting a sport....creating an image....is like a steam train....takes a while to get going but once achieved it runs itself.
Some experts have said the FA can only take the womens game so far....it needs to either be with the financially powerful PL or go it alone.
Ideally they would love the PL to use some of their billions to subsidise and build up the women’s game
A solution could be to play women’s matches directly before the men’s match...so your ticket includes free admission to the women’s game.
The BBC and promoters of the women’s have create a window of opportunity.
However it was significant that last season when the PL were approached about taking over the women’s game.
They rejected this idea saying they didn’t think the timing was right.
It does make you wonder if the women’s game is now at the cross roads and maybe be window of opportunity is gradually closing.
The problem is the Corona virus ensured the women’s league was cancelled early and that temporary stoppage (lack of publicity) has slowed the momentum so the masses have lost what little interest they have previously. The game needs a successful England team in a World Cup or Euro to get it back on track.
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