There's no doubt that the image of Sheffield United has been fixed in the minds of many lazy commentators and journalists by the Bassett and Warnock eras.
It's notable, however, that our neighbours never seem to be tarred in the same way. Yet, aguably, that lot have a post-war history steeped in direct, attritional football, more than most clubs in the land.
Alan Brown's side in the mid-late 60's was big, athletic, disciplined and direct (at a time when we were always viewed as a 'footballing side'); Len Ashurst was a pioneer of the physical long-ball style in the 70's; Jack Charlton picked up where Ashurst left off with his anti-football; and Howard Wilkinson then took the route one approach to another level. Even in recent struggles, they turned to Sturrock's ale-house football and later Megson's thug-ball to get them moving in League 1. Dave Jones' appointment also worked so well, because a Megson-squad was perfectly suited to how Jones played.
Somehow, though, the same baggage doesn't attach to SWFC. 4 years of Ron Atkinson was seemingly enough to rehabilitate their reputation completely.
Perhaps a few more years of Wilder may go some way to changing perceptions about United.