http://www.bbc.co.uk/programmes/p03hj7ck
Long interview (24:03) - but Andy Giddings tends to go on a bit of a tour with his questions, and Adkins repeatedly reinforces very strong positive messages about: the grit, spirit, hunger, desire and determination of the players, and that the aim is promotion this season.
AG: "There's been a lot of frustration that there weren't any signings, what's your stamp on what happened, or didn't happen, in the latter stages of the January transfer window?" [

]
- wasn't through a lack of endeavour
- we've lost two League games in three months
- need to support the players [Yes we do.]
- important to highlight that they are having a right go for each other [they are]
- there is spirit and desire [a focus on JTW has the subliminal message of we're not good enough, he does right to emphasise the positives we have]
- realised at about 5-6pm it wasn't going to happen
- have to make sure you don't panic and buy for the sake of buying
- 18 games left, still a possibility of promotion
- Q: Do you think you get adequate support? A: We put money on the table for targets who had been identified for a long time, done the due diligence, young, hungry ambitious players from above and below. (Also mentions and rejects possible criticism of setting sights too high.) Owners have a strong desire to get back to the PL. There's also a strong desire to do well now. Money has been spent across the club. We want to get out of this division and make sure we never come back here again. So there's a short term and a long term plan.
- aim to have 50% of first team as Academy players mentioned
- Q: Jim mentioned 3 JTWs implication this season is a write-off A: There's a definite desire to get us promoted this season.
- I am more than happy to carry the burden of expectation - the buck stops with me - I will lead from the front
- made it clear it's in everybody's interests to be part of a promotion winning team
- loan - maybe one of the targets will become a loan
- three were tracked for a while then, eg, either got into the team or a new manager arrived
- they were realistic targets to help promotion - a shame
- Q: Dan Burn A: Have to be careful when you are talking about other clubs' players
- also important we kept our players
- may happen but no specific plans for loans out
- excellent training today has to be taken into the game
- Q: Is the job harder than you expected? A: Crosby and Wilkins doing a good job. Wanted/Wants to play a certain way but had to adapt and go more solid, have to take that on into wins, be on the front foot, adapt a little bit more, turn draws into wins. otoh that's cost us before
- Q: What about the naysayers? A: We have to keep believing. Take the bull by the horns.
- need the supporters to get behind the team during the game [very strong on this] it can be an unbelievable arena to play football in, can drive the players on - come the final whistle that's the time for the criticism
- supporters, players, owners, manager share a common goal
- no injuries, Bob gets a mention