Season Ticket prices frozen for 2 years

[raul]

The U16 thing is a good move. If they'd done that last season, I'd have probably renewed. Stable door firmly bolted for me but it will be of help to those parents with 13 year olds faced with a £100 odd price rise.

 

[ghandi]

Looking at the True Blades at the Lane (new name for STs by the look of it) on the tickets page I think it must be the same renewal price as last year as they state after the deadline a new price will apply.

 

[Sothall_Blade]

Does it mean that we still get early purchase discount or do we all just get the season ticket for what we paid last season at the price we paid whether discounted or not I wonder?

Prices are on the official website. £299 for Adults on the Kop. £409 anywhere else. That's the same as last year isn't it?

http://www.sufc.co.uk/staticFiles/c9/6d/0,,10418~159177,00.pdf

 

[sheffielder]

I think it is probably the best we expected, however April is the cut off? Utter madness. I feel like not renewing for this reason only. On my estimation probably the same date we get relegated, but it's ok I will feel like renewing. Genius

 

[JJ Sefton]

In real terms does this price freeze mean I will pay more than last season for my ticket.

With inflation the real terms cost of your ticket just fell.

 

[Grecian2000]

My contribution to the Season Ticket Canvas thread a couple of weeks ago went something like:

1. No increase in ST prices from last season.
2. Renewal discount open to those who lapsed last season as well as current.
3. Extra discount for anyone doing 15+ aways this season (10% ?).
4. Free weekly draw for a place in a box (holder + 1 friend).
5. Continuation of FREE ST's for under 13's

So from what I can see
1. Check
2. Check + new applicants
3. Oh well. Would have been nice (not for me as I only went to Millwall all season) as I know a few who go to many aways but don't have a ST.
4. We get a free ticket for the Rugby instead
5. Check (well sort of). I think the increse in the age makes up for the increase in price myself.

I think they've done a reasonable job and other than what's happening on the pitch being diabolical may have been rewarded. Sadly as things have gone from bad to worse where it counts then they may be flogging a dead horse.

---------- Post added at 10:47 AM ---------- Previous post was at 10:46 AM ----------

With inflation the real terms cost of your ticket just fell.

and with the VAT rise the actual income to the club fell as well

 

[Flatulent_Bob]

It is also open to fans who have been buying tickets regularly match by match.

I'm not a ST holder but rarely missed many games and I'm entitled to the renewal price, I'm also guessing those ST holders who walked away are also included.

I think personally its a decent offer, the shine has been taken of it because we will probably be in league one, but this offer was put together before we were in the relegation mix so would have been the same if we stayed up.

 

[lenners]

I think the funniest thing is the suggestion that dropping the prices by 10% would have had done anything other than reduce the revenue from those who renew by 10%.

The vast, vast majority will have decided whether they were going to renew or not regardless of what the price announcement was.

Something truly innovative (i.e. not just knocking £50 quid off) might well have had a small impact but in the absence of that, and I don't think anyone ever expected it would happen, a price freeze seems fair. They're not taking the piss out of those who will renew whatever happens and they've recognised that, however people might claim they'd come back if it was a bit cheaper on internet forums, the reality is that price isn't the key issue for people at the moment.

What the club now needs to do is to make sure that matchday tickets for next season are as easy as possible to purchase on a one-off basis and people aren't put off by having to jump through hoops (real or imagined) to get them.

Not sure who suggested a 10 per cent drop but that wouldn't have made any difference.
Doing more radical stuff has helped other clubs like Bradford who are still getting excellent crowds despite being near the bottom of League 2.
I'm afraid you might think price doesn't matter but it sure does to many, many other people.
As for April 17, that deadline will never stand in any case so I'd advise all season ticket holders to wait until the end of the season at least before buying. (or not as the case maybe)

 

[Kopped]

Easy decision for me!!!!!

I renewed just 5 minutes ago


COYRAWW!!!

 

[Sothall_Blade]

As for April 17, that deadline will never stand in any case so I'd advise all season ticket holders to wait until the end of the season at least before buying. (or not as the case maybe)

Good idea Len, I'll wait until May and end up paying £50 extra for the next two seasons. I'll tell them you said it would be ok and I'm sure they'll let me off.

 

[yorkshirecoast]

We're shit. Crowds will diminish because of this. We can play about with ticket prices but they will still shrink. And when we stop being shit, they'll grow.

A decrease would have been nice. But there's a harsh reality that it brings decreased revenue and increases the likelihood of us remaining shit. Every time they slash prices for the cup it has the same effect - increase in support, questionable - decrease in revenue, definitely.

I'd say they've got it about right. Now let's concentrate on stopping being shit.

UTB

Spot on. Freezing ST prices is fine. I'm sure our prices compare favourably with most clubs. For people to say they are not renewing because the ST prices haven't been reduced is, in my opinion, bizarre.

The main thing is getting some investment into the club and creating a winning team. That is what increases crowds - as it did when we went up to the Premiership.

 

[Wapping Blade]

I'm also guessing those ST holders who walked away are also included.

Yes they are as I just got the email.

 

[lenners]

Good idea Len, I'll wait until May and end up paying £50 extra for the next two seasons. I'll them you said it would be ok and I'm sure they'll let me off.

Good for you.
I expect a rather large number of fans will be waiting until relegation is confirmed.
That could be before April 17 of course, in which case, no probs.

 

[axel smeets]

Does anyone else think that the April 17 deadline is far too short? Realistically, we're going to be relegated so why not keep it until May 17, or even June 1? The club cannot afford, surely, to discourage people from renewing?

I would suggest it's summat to do with cash flow. Perhaps we're even more skint than we think?

 

[Sothall_Blade]

Good for you.
I expect a rather large number of fans will be waiting until relegation is confirmed.
That could be before April 17 of course, in which case, no probs.

I'll probably be renewing before April 17th in the full expectation that we'll be relegated. If we're not it will be a massive bonus.
On one hand, you're saying "price matters to many, many people". Then you're advising them to potentially pay an higher price at the end of the season.
I don't think anybody expects us to stay up so what's the point of paying more than you have to?

 

[lenners]

Does anyone else think that the April 17 deadline is far too short? Realistically, we're going to be relegated so why not keep it until May 17, or even June 1? The club cannot afford, surely, to discourage people from renewing?

I would suggest it's summat to do with cash flow. Perhaps we're even more skint than we think?

Even United surely wouldn't be so stupid to keep that deadline.
Then again...

 

[dingledog]

Confirmed in email from club

 

[sheffielder]

Does anyone else think that the April 17 deadline is far too short? Realistically, we're going to be relegated so why not keep it until May 17, or even June 1? The club cannot afford, surely, to discourage people from renewing?

I would suggest it's summat to do with cash flow. Perhaps we're even more skint than we think?

If that's the case the pigs are screwed as they only have till the end of the month at reduced prices. Totally agree and already posted that this should have been later, 1st June being a good date. Bad marketing, and it will probably cost them. Does anyone know what the price is after this April 17th?

 

[axel smeets]

If that's the case the pigs are screwed as they only have till the end of the month at reduced prices. Totally agree and already posted that this should have been later, 1st June being a good date. Bad marketing, and it will probably cost them. Does anyone know what the price is after this April 17th?

Yeah sheffielder, I just think that realistically, how many new season ticket holders is the club gonna get? Of course there will be some, but I would hazard a guess that it would be less than say 500.
Even though people know that the ST renewal is around now, it still dosen't give people long to scrape together the full amount. Ok, so there's the DD scheme, but even so, people need to be given longer. Why oh why would the club make it harder to renew?

 

[BornOnShorehamStreet]

Does anyone else think that the April 17 deadline is far too short? Realistically, we're going to be relegated so why not keep it until May 17, or even June 1? The club cannot afford, surely, to discourage people from renewing?

I would suggest it's summat to do with cash flow. Perhaps we're even more skint than we think?

More to do with budgeting for the future I would have thought

If they get say, 80% (just a guess but I've no idea - could be 50% could be 90%) of their annual ticket sales revenue in early season ticket sales, they will be able to extrapolat total ticket sales for the season.

It gives the club at least an idea of what money will be coming in during the summer months when players are bought/sold etc.

 

[Selly]

It gives the club at least an idea of what money will be coming in during the summer months when players are bought/sold etc.

Fixed that for you...

 

[BornOnShorehamStreet]

Fixed that for you...

........

 

[Northyorksblade]

I'm pretty sure last year's renewal date for cheaper prices was 31 March, so they've actually extended it.

 

[Sothall_Blade]

Yeah sheffielder, I just think that realistically, how many new season ticket holders is the club gonna get? Of course there will be some, but I would hazard a guess that it would be less than say 500.
Even though people know that the ST renewal is around now, it still dosen't give people long to scrape together the full amount. Ok, so there's the DD scheme, but even so, people need to be given longer. Why oh why would the club make it harder to renew?

I can't understand what the fuss about the date for "early" renewals is.
The deadline is exactly the same as last season, April 17th. The season before that it was April 9th.
In other seasons, people renewed in the expectation that we'd be in The Championship but hoping we'd be in The Premiership.
This season people will surely be expecting us to be in League One but hoping we'll be in The Championship.
Will anybody actually feel conned if they buy a ticket early and then to their shock and horror find that we've been relegated?

2010/2011:- http://www.thestar.co.uk/sport/foot...united_season_ticket_prices_revealed_1_314464

2009/2010:- http://www.sufc.co.uk/staticFiles/da/32/0,,10418~144090,00.pdf

 

[BornOnShorehamStreet]

More to do with budgeting for the future I would have thought

If they get say, 80% (just a guess but I've no idea - could be 50% could be 90%) of their annual ticket sales revenue in early season ticket sales, they will be able to extrapolat total ticket sales for the season.

It gives the club at least an idea of what money will be in the kitty after the summer months when players are bought/sold etc.

Nearly right lol

 

[sheffielder]

I can't understand what the fuss about the date for "early" renewals is.
The deadline is exactly the same as last season, April 17th. The season before that it was April 9th.
In other seasons, people renewed in the expectation that we'd be in The Championship but hoping we'd be in The Premiership.
This season people will surely be expecting us to be in League One but hoping we'll be in The Championship.
Will anybody actually feel conned if they buy a ticket early and then to their shock and horror find that we've been relegated?

2010/2011:- http://www.thestar.co.uk/sport/foot...united_season_ticket_prices_revealed_1_314464

2009/2010:- http://www.sufc.co.uk/staticFiles/da/32/0,,10418~144090,00.pdf

1. We will roughly be relegated by this time. It's not like any old season where we may/may not have something to build on for next season. Some people will need persuasion.

2. The people who didn't renew tickets for last year are suddenly going to renew because we are in the 1st and not the champ?

People need persuading. We need to at least finish the season, hopefully micky can turn this shit around and give us hope.

17th April, I am pretty sure I will be in deep depression without having to stump up to watch some more

 

[Sothall_Blade]

1. We will roughly be relegated by this time. It's not like any old season where we may/may not have something to build on for next season. Some people will need persuasion.
2. The people who didn't renew tickets for last year are suddenly going to renew because we are in the 1st and not the champ?
People need persuading. We need to at least finish the season, hopefully micky can turn this shit around and give us hope.
17th April, I am pretty sure I will be in deep depression without having to stump up to watch some more

The most likely event to happen between 17th April and 7th May is that our relegation will simply be confirmed.
I don't see how that would "persuade" any waverers to buy a season ticket, so extending the deadline to the end of the season is likely to be counter-productive.

What could persuade some people is the "bright new dawn" of yet another new manager and it will be interesting to see if the deadline influences the Board over Adam's future.
I could see a scenario where we plod along as we are until April and then Pemberton is given the reins and told to play "good" football with a few kids in the team.
That might flog a few extra tickets and would give Pemberton around 8 games to stake a permanent claim for the job.

 

[Flatulent_Bob]

Not sure who suggested a 10 per cent drop but that wouldn't have made any difference.
Doing more radical stuff has helped other clubs like Bradford who are still getting excellent crowds despite being near the bottom of League 2.
)

But lets cut to the chase here, it doesn't matter what crowd numbers they have what is their matchday revenue.

We can't afford to subsidise tickets any new money will only be spent on the first team.

 

[axel smeets]

I would imagine that match day prices would remain static also. I'm hazarding a guess that the CAT C will go too. I would be very surprised if the match day prices increased.

 

[Rustyblade]

Another cut to the chase is to say that freezing the prices is the same as an increase given that they'll be charging the same to watch League 1 football. I'm with Lenners on this one. It's a slap in the face dressed up as 'listening to the concerns of the fans', sorry.