Here’s how I see the money side of things. An investment only works if you make a profit. Our owners will probably only make a profit if we get promoted and then they sell. Apart from the top 5 or 6, every club in the Prem is likely to risk relegation at least every 5 years. So if you’re going to sell - or at least hedge by partial selling - you need to have got to the Prem and then have sold fairly quickly before relegation looms.
Catch 22 - you may need to put in shitloads more cash to get to the Prem, and then if you don’t go up you have dug yourself an even deeper hole to get out of.
The ideal scenario is that we get promoted in the next 1 or 2 years with our current funding strategy, and then in that new financial world the owners would be in a position to decide to spend what is needed to stay up or to sell up at a profit and move on.
However, if we don’t get promoted in the next 2 years then it’s time for the owners to cut their losses and sell up, or risk more of their cash.
So, unless we find new investors who are investing for non financial reasons and don’t care what they pay, I can’t see either of our owners selling at present. Neither can I see any sense from their point of view to take big financial risks for themselves and the club.
We can afford Leonard, Cole and a couple more within our current strategy and still have a chance to go up this year. It is the only approach that makes real sense.
The Magic can Continue