I’ve said this before and I’ll say it again.
Many of our fan base refuse to accept that Sheffield United is a business, the fans are customers, the players are commodities and the infrastructure are assets.
The club is driven by financial targets not atmosphere, the club want the most income generated from the least number of customers, 500 people paying £20 is better than 1000 paying £10 in the clubs eyes, less people to police and clean up after for the same return.
What we spend in the stadium is irrelevant because the caterers have already paid the contract, if they sell 1 pie or 1 million, the club get the same..........