With only a few notable exceptions over the years, the club shop feeds on the gullible with its poor quality cheap tasteless tat.
If there is something you may want, you feel the quality, look at an iron on badge, see how it will evaporate in the wash and see the price as 4 times as much as the inferior Matalan equivalent.
The Blades badge should only be applied to high quality items. We ruin our reputation with the tat and tack application of what is our brand and image.
I've still got my woven 'United Colours of Sheffield' T shirt from the 80's featuring the stripes, the yellow laver and the white 3 rd kit. A brilliant item, because it was woven, subtle and quality.
We need to wake up a bit in the old clothing Dept.
Ps- why only one silk tie a year (if lucky) and a mass of polyester ones? Daft.