If all televised fixtures were announced 12 weeks before the date of the game, no-one could buy train tickets and you would appear to care about the football fan - your key customer.
Their key customer, is the people who watch SKY, not those that go to games.
Your decision to move QPR v Sheff U to a Monday night has left myself and countless others left with train tickets that now can't be used. The decision has probably knocked 2,000 off the away following and as a result,
2,000? Really? Again, 2,000? Maybe overall, but off the away following? Really?
your 'product' (horrible word) will suffer. People will eventually lose interest in attending matches because they're fed up of being messed about by Sky and people will start cancelling their Sky subscriptions because a match in a half empty ground isn't as exciting to watch.
I can't agree with this statement either,
Do I care when I watch a game on TV if the ground is half full?
Not at all, a little laugh maybe produced.
Would I cancel a SKY subscription because the grounds aren't full?
No chance
SKY would prefer for people to stop attending games in my opinion, they'd find subscriptions increased, they can also increase their premium to the pubs too.