So as usual the Club take the cowardly route and leak details to the preferred journo. Problem is he's not very good at covering all the facts and leaves more questions open than closed. You have to question why the club employ a Communications Manager. In situations like this he should take the lead role but seems more content with producing videos of players.
There we have it confirmation it was SAG who insisted on the change. What happens thereafter seems to be a catalogue of errors by those responsible for ticketing. Some questions that have not been answered;
1. Why did the Club not speak with Florist before Saturdays game. Anyone doing the minimum amount of research would have realised Florist had started selling play off tickets without knowing their opponents in the week leading up to the final game of the season. A simple question of are you keeping to the minimum of 2,000 away tickets or leaving open the option for 1,000 more in your lower tier. Florist will sell out and unlike our Club they will put their fans first as they are entitled to do.
2. It was well known that play off clubs were keeping to the 2k figure as our neighbours in S6 were chattering about it and the dispute between MK Dons and Wycombe hit the press. Doesn't anyone in Communications at the Lane do the basics and keep up with whats happening in the media?
3. Where has the figure of 3,188 come from. BLUT and WC hold at least 4,250 if not more. Can't the Club just admit someone got it wrong and calculated a figure of 10% of capacity assuming the rule for play offs were similar to the FA Cup. Alternatively did some genius calculate this figure in the hope Florist would reciprocate with 3,000 for us which is 10% of their ground capacity?
4. Hemmingham touches on why didn't the Club not use the option to load onto season ticket cards like Florist did? Yes it affected the Westfield corner season ticket holders but a simple window exclusively for them to buy tickets at 12 mid day yesterday would have prevented yesterday mayhem whereby queues were extended outside the ground as a number of people were having difficulty with an ageing club website, internet issues and an impact on the elderly fan base who were not IT proficient and in some cases did not have smart phones.
5. Did someone in the ticket office decide it was in the too difficult box to have to deal with the back end of season ticket sales finishing on 7 May and get ready for a play off game? The result is their work has probably increased ten fold with all the queries, complaints, phone calls over this alternative system of printing paper tickets and phone updates rather than the established system of updating cards.
6. Is this lack of a planned approach the reason why there was no communication in advance of ticket sales alerting season ticket holders to the fact sales would commence immediately after the game. Or is it the usual reactive approach of lets just get something out there and hope not many complain. As a consequence the Club have upset a considerable number of season ticket holders, a key revenue group.
7. The point about loss of revenue for 1,188 ticket sales is covered by Hemmingham. Its irrelevant as all the money goes into one pot. Presumably someone at the Club was trying to push this strap line. What he doesn't cover is that Blades currently have not been allocated the whole of the BLLT only 2 sections of the 3 available. Is this another SAG decision?
Overall a complete shambles. Some pro active pre planning would have alleviated a lot of the problems being experienced but pro active doesn't seem to be in the DNA of SUFC off field operations.