Cost of admission 2017/18

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Amidst the angst at the end of last season, Mr McCabe reduced ticket prices by 10%. Any further reduction isn't going to happen as our tickets are already cheap in comparison to our opposition. I'd expect them to go up by at least ten percent to the prices they were last year. Maybe a twenty percent increase if we're in the championship.
 



Are you Ken Bates in disguise?

He told Leeds fans many years ago that if they wanted Premiership football they would have to pay Premiership prices.

Unfortunately for their fans they're still paying Premiership prices but fortunately for the rest of us they're still not watching Premiership football :)

Whatever decisions Mr McCabe has got wrong in the past pricing isn't one of them.

I will trust him to come to the right decision for both the fans and the club whatever division we happen to be playing in.


That's the point though.

Wednesday's new owner has said paraphrasing "I'll show ambition but the fans need to back me with it"
He's now charging PL prices for Championship football.
Wednesday fans in general, following their play-off final have jumped on board and backed him with season ticket sales. Which DO offer big savings over match day prices. Leeds did the same and it's not worked.

Personally I think it's disgusting and wouldn't want SU to follow the same pricing policy

BUT my point is there is a consequence of this policy
It means we won't be able to compete financially with about 12 clubs.
But would fans adjust their expectations accordingly? Probably not.
If we finish in the top half next season then financially we would be punching above our weight.
 
Assuming we are promoted and the costs of admission for next season haven't yet been finalised , how about a real statement of intent from Mr McCabe ?

What about a price freeze for next Season ? What about some game leading deals for those renewing ?

With the pricing currently on offer from across the city , how about deals to attract the " floating supporter " in the city ? *

Come on KM , you've a stated aim of us championing fairness in football , how about starting with our own fans ?

* Our highest priced season ticket is currently 441 . Across the city the cheapest is 415 . Our highest single game admission cost is 29 , across the city it's 49 . When an opportunity of this magnitude presents itself only a fool would miss the chance to capitalise on it .
What's a floating supporter?
Anyone who can float between them and us is a Fowl.
 
Think with pricing next season, we as fans have to be realistic.

Anyone want relegating season after?

look at Burton and Wigan this season where they are.

Personally i'd prefer a fair increase to make sure United as a club are comfortable(ish) next season and this forum doesn't descend into meltdown again - it's a much more pleasent place. :)

UTB
 
I would be astonished if we got promoted and didn't raise process on the back of it.
I don't think anyone would baulk at a reasonable increase on the back of a promotion and the board might even be tempted to go above reasonable as a consequence of keeping them down in this division.
 
I'm currently paying around £12 per match with my season ticket. I won't get away with that much longer, especially with the board seemingly releasing more money for transfers this year.

United will have to put the prices up as current levels, especially season ticket prices, were effectively a bribe to keep existing ST holders on board after last seasons debacle. Although the prices Tyler Durden alludes to wouldn't even get you into a conference match, I'm pretty certain KMc will stick to United's tradition of not shafting the fans when setting new prices. Its one of the stand-outs for taking pride in our club after all.
 
a £60 increase in the average cost of a season ticket x approximately 15,000 season tickets would represent a huge price rise to supporters but only £900,000 extra income to the club.

Whilst not an unsubstantial figure it is not that significant compared to the opportunities to increase commercial income and tv income that would come with playing in the Championship.

On this basis I think it's misleading to worry too much about how competitive we will be based on season ticket prices and I could argue that it would be better to keep season ticket prices low to encourage loyalty and then increase match day prices to maximise ticket sales income in that way.

As I've already said, Mr McCabe will do the sums and he has a good track record in getting that right.
 
What's a floating supporter?
Anyone who can float between them and us is a Fowl.

Sheffield has one of the highest retention rates for University Graduates in the country . Basically large numbers of football fans who arent natives of our City live here now and they miss their fix of football . That's the kind of floating supporter I'm referring to


49 quid for football at a Club on the outskirts of the City or significantly less for a club in the City Centre Potentially playing at exactly the same level .

Grab their allegiance now .
 
Scrap the categorising of matches.

We pay one price, the same price for each match.
Various stand prices though, as we've all accepted that.

Charge the visitors what they charge us.
Might make a few clubs realise that if they want to make a killing by taking our supporter's hard earned,
then SUFC will do exactly the same for theirs. Give them the BLLT only, regardless of numbers.

Fuck The Pigs and their £50+ ticket to sit on The Murder Stand, because that's what they'll charge.

After six years in L1, getting back into the Championship will feel like we did back in 2005.
 
Assuming we are promoted and the costs of admission for next season haven't yet been finalised , how about a real statement of intent from Mr McCabe ?

What about a price freeze for next Season ? What about some game leading deals for those renewing ?

With the pricing currently on offer from across the city , how about deals to attract the " floating supporter " in the city ? *

Come on KM , you've a stated aim of us championing fairness in football , how about starting with our own fans ?

* Our highest priced season ticket is currently 441 . Across the city the cheapest is 415 . Our highest single game admission cost is 29 , across the city it's 49 . When an opportunity of this magnitude presents itself only a fool would miss the chance to capitalise on it .

The comparison against them lot is largely irrelevant, McCabe would never jack prices up to that level and by keeping them down you're not going to get 1,000's of pigs thinking "it's £20 cheaper at the Lane I'll go there instead".

The odd floating football fan might see us and get addicted but if we were in the PL and still had a huge price differential that's when we would see "fans" flooding in.

I agree with your main point though and we should try and freeze prices if possible, although I'm sure fans wouldn't object to a 5%-10% increase if along with a bit more commercial and TV money it lead to some serious player investment and we could compete in the Championship next year.
 
Dunno if it's already been mentioned (skimmed through the thread and not picked up on it anywhere), but they knocked off 10% for the current season to try and make up for last season's travesty. Mine on the Kop was £288. No chance of that happening again if we go up. A freeze is out of the question.

I'd expect to see my ST go back up to £329 as it was the season before. I'd probably go up to £340, but I'd personally struggle paying much more, and whacking £50 onto might put a few off.

Whatever they do, I just hope they keep the zero-interest Direct Debit option. I couldn't go without that option being available.
 
A holistic approach needs to be adopted here. The thread that talks of Alan Biggs commenting on Forest's interest in Wilder needs to be considered. If the the board of directors are keen to retain Wilder /Knill then they need to understand what ambitions our management team have. They then need to show a financial commitment in order for those ambitions to be achieved.

If those ambitions involve a financial commitment that deems it necessary for ticket prices to be increased substantially then that's then up to us to show our support in the purchase of season tickets and match day tickets.

We all have the choice.
 



The same fans moaning about an increase in ticket prices will probably be the ones moaning about why we couldn't afford X or Y target
Or it could be fans who aren't as rich as you ;)
 
If we are aiming for 'consolidation' and a fourth from bottom position then those players will be OK. If we want to match (what I believe) the ambitions and aspirations of our management team then rip that list up and start again.

Or it could be fans who aren't as rich as you ;)

Err no mate I'm unemployed and skint at the moment but it's as if we wnat a rolls royce squad on a mini budget
 
That's the point though.

Wednesday's new owner has said paraphrasing "I'll show ambition but the fans need to back me with it"
He's now charging PL prices for Championship football.
Wednesday fans in general, following their play-off final have jumped on board and backed him with season ticket sales. Which DO offer big savings over match day prices. Leeds did the same and it's not worked.

Personally I think it's disgusting and wouldn't want SU to follow the same pricing policy

BUT my point is there is a consequence of this policy
It means we won't be able to compete financially with about 12 clubs.
But would fans adjust their expectations accordingly? Probably not.
If we finish in the top half next season then financially we would be punching above our weight.
As long as we beat the big teams, you know like Birmingham
 
To be fair to CW he's doing well enough without a massive budget. Same old argument though. Sell a few tickets at a high price or sell many more at a lower price. Clubs like Man U, Arsenal, Chelsea can work with the high price model. Doubt we can unless our fanbase is more wealthy than I would imagine. Anyway, hope you get employed soon enough. I know it's hard when you're skint, I've been there and done that till recently.
 
Agree, it's a bit of a dlilemna for the board.

Do we keep prices reasonable (10-15% increase) and reastically target mid table (consolidation).
Or seriously go for promotion to the PL and increase prices by 25-50%?

I can afford the big increase but would prefer the modest increase and hope Wilder works his magic.
If we did increase prices 50% I'd still go but miss the odd matches, especially if we're not performing.
Once we stopped progressing I'd go less and less if paying premium rates.

My prediction is that there will be a large 25% increase in match day prices across the board
BUT there'll be big savings on season tickets and the membership scheme.

Personally I don't like the way pricing in the Championship is going, away tickets must average £30 a match. Clubs like Huddersfield have the right idea with very cheap season tickets.
Never know we might have a 50% increase in matchday prices with only a 10% increase in season tickets
If that happended I'd have no choice but to buy a season ticket and we would hit record sales.
I've always thought that buying a season ticket should offer a much bigger saving compared to match day prices.
 
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If those ambitions involve a financial commitment that deems it necessary for ticket prices to be increased substantially then that's then up to us to show our support in the purchase of season tickets and match day tickets.

We all have the choice.

We do but the money men need to balance everything up. I'd expect an increase and wouldn't have a problem with that.

However we need to keep the ball rolling in terms of goodwill and people coming back. Large away followings will bring a lot in too.

I think the club will get it right.
 
Agree, it's a bit of a dlilemna for the board.

Do we keep prices reasonable (10-15% increase) and reastically target mid table (consolidation).
Or seriously go for promotion to the PL and increase prices by 25-50%?

I can afford the big increase but would prefer the modest increase and hope Wilder works his magic.
If we did increase prices 50% I'd still go but miss the odd matches, especially if we're not performing.
Once we stopped progressing I'd go less and less if paying premium rates.

My prediction is that there will be a large 25% increase in match day prices across the board
BUT there'll be big savings on season tickets and the membership scheme.

Personally I don't like the way pricing in the Championship is going, away tickets must average £30 a match. Clubs like Huddersfield have the right idea with very cheap season tickets.
Never know we might have a 50% increase in matchday prices with only a 10% increase in season tickets
If that happended I'd have no choice but to buy a season ticket and we would hit record sales.
I've always thought that buying a season ticket should offer a much bigger saving compared to match day prices.


Interestingly , Huddersfield ( along with Birmingham City ) offer the cheapest admission prices in the Championship . Their not doing too badly this season either !
 
It'll be difficult enough to compete next year as it is

If you want success everybody has to pay their bit for it,
 
Or it could be fans who aren't as rich as you ;)



Not really.
The price increase isn't going to go up to such a degree that will price people out of attending, only those that want to moan about it and not go on principle

A simple, responsible budget plan would enable most fans to pay the extra and get better players in

I don't believe that people who are on the absolute breadline attend football matches anyway
Football fans are notoriously frivolous with their money, almost all drink, large number of them smoke, large numbers of them gamble
TWO pints a WEEK less for those that drink is £6 or £7, which is £300 - £350 per year
ONE packet of fags a WEEK less for those that smoke is £400 - £500 a year

If we get to a semi final the cost of following United goes up for almost all our fans by a couple of hundred quid anyway, everybody seems to find the money because they cut back for weeks leading up to it, and we only do that once in a blue moon.

If existing Kop prices are about £350 for a season ticket they could make it £450 quite easily without pricing most of our fans out of it if they really wanted to go, and if they really wanted to make an extremely small change to their lifestyle.

It's all about what's important and what's not important
 
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Not really.
The price increase isn't going to go up to such a degree that will price people out of attending, only those that want to moan about it and not go on principle

A simple, responsible budget plan would enable most fans to pay the extra and get better players in

I don't believe that people who are on the absolute breadline attend football matches anyway
Football fans are notoriously frivolous with their money, almost all drink, large number of them smoke, large numbers of them gamble
TWO pints a WEEK less for those that drink is £6 or £7, which is £300 - £350 per year
ONE packet of fags a WEEK less for those that smoke is £400 - £500 a year

If we get to a semi final the cost of following United goes up for almost all our fans by a couple of hundred quid anyway and we only do that once in a blue moon.

If existing Kop prices are about £350 for a season ticket they could make it £450 quite easily without pricing most of our fans out of it if they really wanted to go, and if they really wanted to make an extremely small change to their lifestyle.

It's all about what's important and what's not important

1000% agree!!
 
I'd rather pay £600 for quality than £300 for shit
That goes for all aspects of my life

If I see something I want but it is expensive I don't go and buy something cheaper and think "That'll do, a coats a coat innit" "A shirts a shirt innit"
I wait until I can justify spending the cash on it by cutting back on going out boozing and stuff for a few weeks.

If United can sign better quality players, players that we know full well have real talent that could get us promoted to the Premier League I'd actually chuck double the amount at a season ticket rather than £350 to watch shit getting hammered every week

But the extra cash would come from me cutting back or giving up something else

Jesus Christ, what would our fans do if they had a European trip to pay for every few weeks. It'd be embarrassing listening to them

And here you have the answer as to why Billionaire Chairmen have no interest in Sheffield United, market research tells them that Sheffield is full of cheapskates that wouldn't support their ambitious plans with cash of their own
 



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