- Admin
- #1
I suppose with the shenanigans with people trying to get tickets in the past couple of days and the prospect (however slim) of a raft of Premiership grounds to go to next season... it might be an idea to gauge what your thoughts are on the loyalty scheme.
We were discussing the possibility of a scheme like this way back in 2005 as a way of setting priority for high profile matches.
It was clear that United were becoming victims of their own success by having far too many ST holders to have priority based purely on that. Instead, a lot of priority that season was based on ST holders with stubs, which ended up being a bit of logistical nightmare.
The massive queues for Wednesday tickets that season also prompted debate.
The club responded to the criticism and introduced the loyalty scheme... but were again criticised for this coming in at the same time as promotion. This meant that those who could afford to go to all the expensive Premiership grounds notched up the points whilst others didn't.
Since our relegation from the Premiership, the loyalty scheme has very rarely been utilised. Wednesday, Barnsley, Arsenal away in the cup and Doncaster have been the only matches where those waiting for general sale weren running the risk of not getting tickets. Some away matches have even sidestepped the loyalty scheme altogether... Plymouth being one this season.
Those who go to the most games continue to get the points. I think for someone who has been to every game and renewed their STs early must be around 15000-16000 points.
Obviously, newcomers are never going to be able to compete for points. Again this leads to criticism that the club is not doing enough to make away matches viable to pick and choose fans. As mentioned before though, the flip side to this is the fact that very few matches need high loyalty points to secure tickets.
The same goes for exiles, but the membership scheme was created with them in mind and secures them priority before general sale.
For me personally, the loyalty scheme works in my favour. I make sacrifices to be able to go to away matches and know I can always get tickets. I'm just as likely to go to Home Park as I am Old Trafford. I've missed a couple of away matches for the last two seasons to save cash... but these were more based on grounds I've been to lots of times rather than the attractiveness of the game itself. This so far hasn't affected my priority because I've always had about 3k more points than I actually need for the first day sales.
If I did slip down a bit, I wouldn't complain... just choices I made.
So what do you think about the loyalty scheme?
Is it working?
How does it affect you?
If you don't like it, do you think there is some other scheme that would be feasible for the club to introduce?
We were discussing the possibility of a scheme like this way back in 2005 as a way of setting priority for high profile matches.
It was clear that United were becoming victims of their own success by having far too many ST holders to have priority based purely on that. Instead, a lot of priority that season was based on ST holders with stubs, which ended up being a bit of logistical nightmare.
The massive queues for Wednesday tickets that season also prompted debate.
The club responded to the criticism and introduced the loyalty scheme... but were again criticised for this coming in at the same time as promotion. This meant that those who could afford to go to all the expensive Premiership grounds notched up the points whilst others didn't.
Since our relegation from the Premiership, the loyalty scheme has very rarely been utilised. Wednesday, Barnsley, Arsenal away in the cup and Doncaster have been the only matches where those waiting for general sale weren running the risk of not getting tickets. Some away matches have even sidestepped the loyalty scheme altogether... Plymouth being one this season.
Those who go to the most games continue to get the points. I think for someone who has been to every game and renewed their STs early must be around 15000-16000 points.
Obviously, newcomers are never going to be able to compete for points. Again this leads to criticism that the club is not doing enough to make away matches viable to pick and choose fans. As mentioned before though, the flip side to this is the fact that very few matches need high loyalty points to secure tickets.
The same goes for exiles, but the membership scheme was created with them in mind and secures them priority before general sale.
For me personally, the loyalty scheme works in my favour. I make sacrifices to be able to go to away matches and know I can always get tickets. I'm just as likely to go to Home Park as I am Old Trafford. I've missed a couple of away matches for the last two seasons to save cash... but these were more based on grounds I've been to lots of times rather than the attractiveness of the game itself. This so far hasn't affected my priority because I've always had about 3k more points than I actually need for the first day sales.
If I did slip down a bit, I wouldn't complain... just choices I made.
So what do you think about the loyalty scheme?
Is it working?
How does it affect you?
If you don't like it, do you think there is some other scheme that would be feasible for the club to introduce?