sadly no Premier League club will think like this, escpecially now it is just a playground for foreign owners who really couldn't give a flying toss about the England national team.
and ...
That problem is the Premier League.
Precisely. I'll admit, we do have one of the best leagues in the world in the PL. The football on display is wonderful to watch (at times) and - as United have found out - unless you have the investment behind you to sustain that level, you are fucked. But all of this is a self-fucking arsehole, isn't it? Big investor comes into a club with cash, wanting big returns, because ticket sales, merchandise revenue and best of all, hundreds of thousands of punters in pubs across the UK and the world watching Man City vs Chelsea at 17:15 on a rainy Saturday in November is a massive cash cow because you get a cut of the joint advertising revenue, branding exposure, Sky+ HD, player sponsorship deals, image rights, betting input and output ...
... somewhere in the middle of this, 22 players kick a ball about for forty-five minutes ...
... half time analysis ... complete with three, 150-second advert breaks, mainly with PL/club-co-marketing strategem ...
... another forty-five minues of, erm ... football ...
... post match debriefs in front of multi-sponsor board, four ad breaks in the analysis ...
You can see what this has become, can't you? It is marginally less-profound for the Champoinship (only just, mind) but FIFA, UEFA, the FA, the Premier League, individual football clubs (as plcs), football clubs (as discrete sub-companies), players, agents and their marketing and sponsors men have us poor, daft bastards over a barrel. On a grander scheme, but in the same game, it matters not a fucking jot that van Persie latches onto a great, 45-yard lofted pass and pings it off his swede for maybe the goal of the tournament so-far, moreso it matters that he wears Nike Air Vapor Ultimate Limited Edition Lightwieght 2014 Beckenbaur boots (which give you the competitive edge over your performance - see the three adverts to prove that in the break) his kit has the Swoosh branding clearly visible from six of the fourteen cameras that capture him nodding it into the oinion bag, he has a Dutch advert also in the break for Nike hair gel which obviously assisted him to score that goal, somewhere in the background (and hopefully in focus as agreed with the TV company) your company's LED-ad-array is flashing the brand just as he flops to the deck as the ball loops over the keeper in super-slo-mo.
And the cash rolls in, be it in direct revenue from the turnstiles, or indirect via selling the brand. And the only way it rolls in is to neglect the nursery and buy in fast-buck players from abroad and let the fans shoulder the cost of these imports. Of course, its not just the grass roots football ethic that suffers from this, its also the national side.
Football is still a beautiful game ... I know this. I still play it at 52 and have done so since 5. But I doubt much those who make the most money from this game take the time to kick a ball about and enjoy it for what it really is and understand why we love it so much, playing, watching or experiencing.
With regard last night's game, Brazil have had that coming for some time. From the opening game I thought they were setting themselves up for a pasting somewhere along the way. The first game, their back four where particularly shambolic with Marcelo no better than McMahon in my opinion and Luis playing a very thin-ice game. They were lucky to get past Columbia. I despise all the rolling about on the deck shit now - it's beyond contempt - and the immature propensity for South American fans to boo and whistle when the opposition has possession was shut-the-fuck-up last night. Why do they do this? The reason te opposition has possession is because your team isn't good enough to take the fucking ball off them. Or stop them scoring, as it were.
The news today - full of distraught Brazillians looking like their world has caved in on them and it is the end of days. Welcome to our world, you lot. Think Simonsen, Givens, Wigan and the post, Mark Bright, Milennium Stadium, Tevez and all the other footballing disasters we have faced.
No sympathy. At all.
pommpey